Nuala Walsh on making smarter decisions

The third in our quarterly series of international speaker events this year, author Nuala Walsh addressed members in the RDS Members’ Club in Dublin in October on the subject of her new book Tune In – how to make smarter decisions in a noisy world.

An adjunct professor of behavioural science at Trinity College Dublin, Nuala is an independent non-executive director, bestselling author, TEDx speaker and visiting fellow at the London School of Economics. Recognised among the 100 Most Influential Women in Finance, her 30-year global investments career spans blue chips such as BlackRock and Merrill Lynch.

As MindEquity CEO, she advises Fortune 500 firms, human rights and sports associations on strategy, reputation, culture and behaviour change. Appointments include Founding Director of the Global Association of Behavioural Scientists; President of Harvard Club of Ireland; Non-Executive Director at British & Irish Lions and Council Member at The Football Association.​ Nuala has had over 100 articles published in journals such as ForbesInc., Psychology Today and Harvard Business Review.

Published by Harriman House, Nuala’s new book champions a better understanding of behaviour as an insurance policy against misjudgement. Tune In stands apart in its treatment of ‘deaf spots’, the judgement killers that stop us hearing what matters, when it matters. In today’s noisy world of distraction, disinformation and data overload, we tune out. We hear less than ever and rush to misjudgement.

The author claims that the most underestimated risk isn’t economic, political or even climate risk – it’s human decision risk, and the failure to hear who or what really matters. The result? A catalogue of error that not only destroys lives and polarises communities but damages reputation and squanders opportunity. That can change. Because what’s predictable is preventable.